Copywriting tactikPAK

Copywriting tactikPAK

By Margo Berman

Copywriting tactikPAKCopywriting tactikPAKCopywriting tactikPAK

tactikPAK™...What is it?

An partaking digital tutor, tactikPAK™ is a perfect study-buddy. The collection presents bite-size summaries of 9 related matters. As chapters cowl key principles, word acronyms immediate quick retention. Whimsical, colour illustrations make studying enjoyable and interactive quizzes permit you to gauge your comprehension.

It’s a conveyable crash course. A fun, interactive learning system. Take your digital tutor with you. On your smartphone or pill. It's your cellular mentor.

Quickly master each topic with a couple of key principles. Each main point relates to a specific strategy within the type of an acronym. Each letter in the acronym explains that precept in more detail.

tactikPAK™... How to make use of it?

There are 3 helpful ways to use each module.

1. Get an Overview.

Review all key principles and their corresponding acronyms. Then, consider the place you wish to begin concentrating your efforts. Try to implement all of the rules in one integrated plan.

2. Focus on 1 Principle at a Time.

Choose an acronym and master one card at a time.

3. Combine Several Principles.

By pairing rules collectively, you presumably can actually plan, activate and implement your advertising strategies and determine what specific “tactiks will create the impact you want.

For instance, in the Advertising module, as quickly as you realize your goal, you can develop your idea (M-E-S-S-A-G-E) and create a tagline (S-L-O-G-A-N) to establish your positioning (in the M-I-N-D of the consumer).

After you have recognized your goal and created your concept, tagline and place, you're ready to contemplate:

• How to P-O-S-E it (the product) within the market.

• How to R-E-A-C-H (which media) your viewers.

• How O-F-T-E-N (what amount of frequency) to current the message.

• How to extend S-A-L-E-S (what kind of promotion).


It’s an exciting, fit-in-your-pocket business device. Designed to encourage revolutionary and creative thinking, tactikPAK™ courses are now available in many matters, together with:

• Advertising

• Copywriting

• Creativity

• Design

• Presentation

• Promotion

• Public Relations

• Resume

• Writing

It’s that straightforward. In fact, making use of tactikPAK™ ideas couldn’t be easier. Use the sequence to:

• Spark creative ideas

• Sensitize your advertising sensors

• Stimulate your right brain into action

Each one of many tactikPAK™ apps examines a selected principle. Every principle has a matching acronym. For instance, in Copywriting, G-R-A-S-P reminds you to grasp after which incorporate shopper research. Use the information to guide the inventive solution. This will allow you to develop an on-target and on-strategy message.

Focus your consideration on the key factors as you undergo the modules, acronym by acronym. Identical word endings unify that module. For occasion, Copywriting has ance on the finish of every key phrase. You’ll discover the interactive quizzes are fun to do. And they’ll make it straightforward to master each course in a flash!

The tactikPAK™ collection (Patent Serial No. 08/002,155) was invented by Margo Berman, an award-winning creative talent, acknowledged promoting professor, writer, and corporate trainer.

Discover other Creative Catalyst Unlock The Block merchandise. And, get able to... Shatter The Gray Matter!

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